Narrative Architecture
Define the arc, the audience, and the data language that makes insights stick.
Studio + Platform
Data stories that make people act.
Data Is Awesome helps teams turn raw data into clear narratives, dashboards, and decision tools. We mix analytics, visual design, and editorial craft so insights land with the people who need them.
5-day
Insight sprints
120+
Storyboards shipped
Global
Community chapters
Signal map
Trace leading indicators, explain the why, and call the next best action.
The Studio
Built for teams that need decisions, not just charts.
We combine product analytics, storytelling, and visual systems to make your data feel inevitable. Every engagement starts with the decisions you need to make and ends with an experience people actually use.
Signal Engine
Unify warehouses, product logs, and research into a shared signal library.
Data Experiences
Launch interactive reports, exec briefings, and dashboards that feel human.
How it works
From messy metrics to a story people can repeat.
We move fast, stay close to your data, and teach your team how to carry the story.
Source and frame
Audit the data, pick the signals, and agree on the decisions at stake.
Shape the narrative
Create the story arc, visual language, and metric definitions.
Ship and teach
Launch the experience and run a workshop so the team owns it.
Signature outputs
Every output is a decision tool.
Insight sprint kits
Five-day playbooks that keep analytics, design, and leadership in sync.
Executive data stories
Board-ready narratives that link the numbers to a clear next move.
Metric playbooks
Shared definitions and decision rules for every key metric.
Interactive microsites
Public-facing stories that bring data to life for customers.
Signal dashboards
Minimal, fast dashboards that show what matters right now.
Data literacy labs
Workshops that turn your team into confident data narrators.
Story library
Stories we build with teams like yours.
Community
Where data people share what works.
We host salons, publish story breakdowns, and connect teams across industries.
Data salons and story labs
- Monthly story critique with peers and mentors.
- Live build sessions for dashboards and narrative decks.
- Library of data storytelling templates and prompts.
Community pulse
2x
Monthly salons
12
City chapters
300+
Shared templates
Members get early access to new story tools and office hours.
Contact
Start a data story sprint.
Tell us about the decision you need to make. We will respond with a proposed sprint plan, data checklist, and timeline.
- Story framing and success criteria
- Data audit and signal map
- Launch plan and training session
Prefer email? Reach us at hello@dataisawesome.com.
Email hello@dataisawesome.com